Jason Hope Sees IoT Revolution As Driver Of Business Growth

Jason Hope’s stance on the Internet of Things is one of a committed futurist. In his vision, anyone not embracing the inevitability of IoT and it’s place as a driver of business growth and relevance, will be missing out and may even be made obsolete in just a few years.

As IoT devices and improvements become accepted and expected by the average consumer, any company not building products to be as useful and engaging as possible will be left in the dust. In an IoT landscape, this means building smart technology that makes your customer’s day more efficient or more enjoyable, moving previously manual routines into a seamless experience. Consumers are also seeing improvements in their lives through safety improvements brought on by IoT systems used in public transportation and emergency response systems. Jason Hope has outlook on the Internet of Things pushes companies to become early adopters and prepare for IoT to become a pervasive element of business and consumer life before they get left behind.

Jason Hope is a business consultant based in Scottsdale, AZ. His passion for philanthropy and entrepreneurship has led him to become a leading voice in tech and business initiatives in his local community and beyond. He attended Arizona State University to study finance, and received his MBA from ASU’s W.P. Carey School of Business.

Tempus and the Man behind this Innovative Idea

A highly innovative approach to the diagnosis and treatment of Cancer, it comes as no surprise to learn that the man behind Tempus is none other than Eric Lefkofsky.

A longtime advocate in finding a cure for cancer, over his lifetime Lefkofsky has donated millions of dollars in support of cancer treatment, study and research. But it was that same innovative spirit of his that founded Groupon, InnerWorkings and Mediaocean that he used to brainstorm his way to a unique and new approach to the diagnosis and treatment of cancer. And Tempus truly is unique and innovative.

In a nut shell, Tempus is a technology platform that utilizes a database of patient information and in real time transforms the interaction of analytics and machine learning in to data driven decisions. With each new bit of patient information and research data that is introduced into the database, Tempus become more capable in its decision making and recommendations.

As part of the Tempus service, patients provide blood and tissue samples to the Tempus lab for DNA and RNA sequencing. The subsequent results are then added to the Tempus database where the genetic makeup of the cancerous cells are compared to normal cells thus providing an expanded ability to identify the gene mutation of the specific cancer. This however, demonstrates only the first contribution that Tempus provides in the treatment of cancer.

In addition to patient genetic test results, the Tempus database is also populated with patient diagnosis, information on FDA approved treatment methods, patient treatment records, treatment results and other such pertinent information. Combined, Tempus is able to provide doctors with useful information regarding the best treatment options for their specific gene mutation and informed information on how the patient may respond to the various prescribed treatments. And with each new piece of information that is added to the Tempus database comes a raise in the confidence level of the diagnosis and treatment recommendations provided to physicians who utilize the system.

The final component that Tempus brings to both the physician and patient is an instant library of information regarding their specific cancer. The Tempus data base is kept up to date with all the latest information and literature regarding cancer research and treatment. Not only is this information used in the analytical portion of Tempus to help identify a particular cancer and determine treatment, literature is also transmitted with the diagnosis for use by the physician and the patient where applicable.

It was through the innovative mind and philanthropic spirit of Eric Lefkofsky that Tempus came to fruition. Through this technology driven system, he took on cancer by transforming the approach and modernizing the method to which cancer in patients is diagnosis, identification and treated.

The Experts in Digital Marketing

Marketing continues to grow day by day as new technologies emerge. Traditional marketing methods date back to buying and selling through word of mouth and pigeon letters. Now there are so many different ways to market a product or business. There is social media marketing, sports marketing, and traditional marketing.

When growing a business or product is very important to properly market a product to the right audience. There are variety of tools on the internet to help with marketing, but it helps to have professionals help coach along the way. That is where White Shark Media can be of service.

White Shark Media is a digital media company that specializes in helping small and medium-sized businesses evaluate customers and product sales. Smaller business that don’t necessarily have all the capital or resources to do their own marketing can turn to White Shark Media.

The company has grown so much over the years and continues to be recognized as one of the fastest growing digital companies in North America. The specialize in creating software to help with cheaper Search platforms and give customers the most reliable results. White Shark Media has helped so many businesses grow using their simple, but effective marketing techniques.

The company is able to track how well each client has marketed their products in the past. They use a variety of methods such as tracking keywords, Google Analytics comparisons, and comparing competitor to test for audience retention rates.

White Shark Media was founded in 2011 by a couple of Danish entrepreneurs that have a background in online marketing. They have conquered several markets in the United States and Latin America by providing some of the best services. It turns out the key to success is how a business represents itself locally and across the world with the help of some employees that can speak and translate multiple languages. All of the techniques that have made White Shark Media successful have been shared with the public.

The first client that every worked with White Shark Media three years ago is still with them. The company now has over 100 employees in three countries with lots of expertise in Google Adwords, Analytics, and Bing Ads. The company was doing so well in 2012 that the members got a chance to visit the Google HQ. The partnership with Google has gone very well so far. Lots of awards have been given and valuable advice received.