Elena Ford Is Ready For The Thrills And The Challenges In The Ford Motor Company’s Future

The Ford Motor Company, like other automobile makers, is restructuring its short-and-long-term business models. The news that the 116-year-old company is closing factories in Spain, Germany, and in the U.K. shocked people on both sides of the Atlantic. More than 54,000 will be looking for other jobs when the downsizing comes to an end in Europe. Some of those Ford workers will retire, and others will switch professions. Ford has decent global market share, but with the dawn of self-driving and electric cars, the company won’t be the same company Henry Ford built.

Henry Ford built an automobile empire. And his family kept his spirit alive by still owning and making decisions for the company. The Ford family wants to better connect with their new and loyal customers. Some people suggested Ford needs a visual member of the Ford Motor Company during the transformation from gas-powered electric and self-driving trucks, SUV’s, and cars.

Elena Ford, the great-great-granddaughter of Henry Ford, is now Ford’s Chief of Customer Experience Officer. Fifty-two-year-old Elena Ford knows the interworking’s of the Ford Motor Company but she also has global dealer and customer experience history. She’s been the vice president of the global dealer and Ford customer experience division of the company.

Ford is the second largest carmaker in the United States and the fifth largest in the word. In 2017, Ford’s revenue topped $156 billion. But the trade war with China, the Brexit debacle, as well as the 2019 corporate growth projections, calls for serious internal changes. And putting Elena Ford in charge of the global customer experience is a smart move, according to automotive experts. As a Ford, Elena Ford brings 116 years of experience to the job. Making Ford feel more like a big family-type experience will help the company deal with their European and Asian customers

With Elena at the helm, Ford will make every customer feel the positive Ford presence. According to Ford, every aspect of the Ford buying experience will be a smooth one. Elena Ford has the qualifications and the will to make that happen.


Review of the NewsWatch TV Promotional Campaign That Helped Steelseries Reach 95 Million Households

Global electronics and headphone company Steelseries realized big returns when they chose NewsWatch to promote their headphones and game controllers to as large an audience as possible. NewsWatch combined Steelseries’ knowledge of their audience demographic with their own expertise in public relations (PR) to create two cross-platform projects that reached over 95 million households. Tori Pugliese, senior director of marketing at Steelseries says collaborating with NewsWatch is easy and the process seamless from beginning to end. She says, “… it was an excellent experience to be able to work with a team who understands how PR really works.”

NewsWatch TV began in 1989 as a news magazine targeting the general public with interesting stories on a variety of topics. Since then, over 1,000 30-minute shows have aired each week in over 200 US markets and on AMC and ION Network.

NewsWatch TV still appeals to all kinds of people with shows on subjects like fashion, new product releases, health, medicine, consumer and business issues, and travel and tourism. Recent shows have focused on product technology reviews for Fortune 500 companies including Siemens, Sony, and Audi. It’s also the personalities that have made NewsWatch TV Reviews such a success. Guests on the show have included celebrities ranging from Phil Mickelson to Dr. Oz.

The hosts of NewsWatch TV, Chris Vaughn, Andrew Tropeano, and Michelle Ison introduce each of the 1-2-minute stories on the show. They, along with a team of reporters travel around the world interviewing newsmakers and celebrities, many of whom are intimately involved with the issue or topic at hand. Over 700 million people have been reached by NewsWatch TV in the last 25 years and they remain a leader in news magazine shows in the television industry.

Securus Announces Telecommunications Breakthrough

Securus Technologies a leading telecommunications company that provides cutting edge solutions for the civil and criminal justice systems in the United States and Mexico has just reported that it has developed, manufactured and sent out more than 85,000 intelligent communication devices that do much more than allow a prisoner to make outbound inmate phone calls to friends and family. After initially being involved with the deployment of more than 79,000 basic telephones to inmates throughout United States Securus is now claiming to have developed and deployed the next generation of communication device that include cutting edge Android and Apple tablets and smartphones, Video Visitation Kiosks and a proprietary device designated the S-phone all designed as a secure solution for personal inmate communication. 

The goal for Securus in developing this technology is multifaceted. At its core is the desire of Securus to rehabilitate the inmate. This includes not only the goal of improving the safety of the prison system but also in all the local jails, to help inmates eventually find gainful employment, and to ultimately make society as a whole safer and more secure. In addition, to these goals is the need for more and better inmate education. These intelligent devices can help by providing both high school as well as university level courses to those individuals that are interested. In addition to helping the inmate’s families, they can also provide the inmate with prison handbooks, they can be used for faster grievance filings and faster, and as a more convenient way access law libraries and the prison commissary. 

Securus Technologies is located in Dallas, Texas and serves over 3,500 law enforcement agencies and corrections facilities nationwide from this facility. Their new Video Visitation mobile application is ready for use on a variety of today’s new technologies including Android Smartphones and Apple products like the iPad and Apple Smart-Phone. The application is free and can be downloaded at Google Play or from the app-store. With this new application, it will allow you the extra freedom to visit an incarcerated loved one remotely from almost anywhere that has Wi-Fi or cellular service so you can share family moments that were all but impossible to share prior to the development of this technology. With it, you are able to video chat with your smartphone or tablet you can also access your existing Securus Online account, access and view upcoming scheduled visits, sync visitation details with your calendar, and test the Wi-Fi cell connection to determine its quality before your visit. If you have difficulty connecting any of these services to your device, simply contact customer support at Securus for their expert advice.