Desiree Perez certainly knows music and she knows business. Perez also know sports as well. What is most important is that Desiree Perez knows negotiation. This is the thing that she has been doing for Roc Nation, and her negotiation skills have taken her to a higher level.
At one time she was in the background as someone that was simply helping Jay-Z by giving him advice. Now she is actually in a position where she is taking the executive role of leading Roc Nation to a whole new path. The company is growing, and Jay-Z has Desiree Perez to thank for her vision. She has done a lot of great things for the team members that are part of the Roc Nation camp, and it is only getting better from this point on.
Desiree Perez has definitely put herself in a place where she will be able to influence even more of the endeavors that Jay-Z is bringing forth because she is connected with so much talent. There are athletes and artist that are part of Roc Nation that deal directly with Desiree Perez. She knows about the best deals to get these artists and athletes, and this has given her the ability to connect with them in a very intimate way.
Desiree Perez has managed to build a talented roster with Roc Nation, and this has made it one of the greatest entertainment franchises in the music and athletic world today. Jay-Z definitely has his mind on getting the people that are part of the Roc Nation team the best contracts for the talent that they possess. He is not trying to short-change anyone, and Desiree Perez is in place as the enforcer of the contract to make sure that people are getting exactly what they really need.